What is Sales BDC

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2025-09-17 10:53:58 -

What is Sales BDC

A Sales Business Development Center (Sales BDC) is a dedicated function in a car dealership focused on managing leads, nurturing prospects, setting appointments, and ultimately converting those appointments into sales. It's the engine that works before prospects come into the showroom: capturing interest, qualifying intent, following up persistently, and ensuring leads don’t fall through...

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