How to Create a Consistent UTM Naming Convention for Your Team

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2025-12-11 03:48:49 -

Creating a consistent tracking structure is one of the most important steps in improving your marketing analytics. Teams often struggle with scattered, inconsistent, or unclear parameters that make reporting difficult. This is where having a clear and standardized utm naming convention becomes essential. With the right approach, your team can maintain accuracy, prevent duplication, and ensure...

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