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Countdown to Halloween: Marketing Strategies That Your Candy Shop Should Lean Into
Halloween isn’t just “spooky season.” It’s candy season, too! As the leaves start to change and pumpkins pop up on porches, candy shops have a unique chance to boost sales and attract new customers.  If you run a candy shop, this is your moment to shine. The key is to start early, get creative, and give people a reason to choose your sweets over the big-box store...
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