How to Use a Sentiment Analysis Application for Social Media Monitoring? Using a sentiment analysis application for social media monitoring helps track public opinions, emotions, and trends in real time. By analyzing comments, mentions, and hashtags, businesses can gauge audience sentiment, identify emerging issues, and refine marketing strategies. This data-driven insight enhances brand reputation management and supports proactive customer engagement on social platforms. https://kvnsoftware.wordpress.com/2025/10/12/how-to-use-a-sentiment-analysis-application-for-social-media-monitoring/