Keyword Research in the Age of Generative Search Engines

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2025-09-11 14:19:20 -

The world of search is undergoing a radical transformation. For more than two decades, search engine optimization (SEO) revolved around understanding how traditional algorithms ranked pages based on relevance, keywords, backlinks, and technical factors. Today, however, a new player has emerged — generative search engines. Tools like Google’s Search Generative Experience (SGE), Bing...

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