How to Redesign Your Website Without Losing Traffic
Redesigning a website sounds exciting. Fresh look. Better UX. Cleaner brand. But it’s also risky. I’ve seen solid sites tank their traffic in weeks because someone treated a redesign like a paint job instead of a rebuild. If you’re working with a design studio or handling it in-house, the goal stays the same. Improve the site without breaking what already works. Traffic...
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