Textured Boxes in Luxury Packaging: How Tactile Elements Affect...

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2026-01-09 07:04:35 -

Textured Boxes in Luxury Packaging: How Tactile Elements Affect Consumer Engagement

Just imagine the moment when a customer gets the box, runs their fingers across the surface. The luxury feel they get is unforgettable, luxury packaging portrays the luxury product inside. So, this is the point where the customer can’t resist getting this product. This first physical interaction with the premium brand shapes the expectations about the quality and the value before a...

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