Are repeat customers easier to retain using smart ecommerce solutions?
In the cutthroat world of online retail, winning a new customer is like catching lightning in a bottle. It is expensive, time-consuming, and often yields thin margins after you account for advertising costs. However, the real wealth in business isn't found in the first transaction; it is buried in the third, fourth, and fifth. Repeat customers are the lifeblood of any brand that plans to...
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