According to the UnivDatos, visa liberalization, growing international arrivals, rising middle-class spending, infrastructure development, digital transformation in travel services, government tourism initiatives, eco-tourism demand, and expansion of low-cost airlines are driving the Vietnam Tourism market. As per their “Vietnam Tourism Market” report, the Vietnam market was valued at USD ~32,960 million in 2024, growing at a CAGR of about 12.50% during the forecast period from 2025 – 2033.

The combination of legacy touring operators, rapidly growing online destinations, and integrated hospitality groups drives the tourism industry in Vietnam. These players are defining the traveler’s experience in inbound, domestic, and outbound travel. These leading firms are growing at an explosive rate through technology and regional alliances in everything, including curated cultural trips, as well as luxury beach resorts. This article identifies the major players that stimulate competitiveness and innovation in the market.

1.      Saigontourist Travel (Saigontourist Group)

Saigontourist Travel Service Co. operates as a travel company in Vietnam. It offers package tours, including seat-in-coach, classic, cultural, soft adventure, vacation, Indochina, Vietnam, China, and private tours. The company manages hotels, resorts, restaurants, and tourism subsidiaries. It has operations in the United States, France, Germany, Switzerland, England, Belgium, Japan, Russia, South Korea, Israel, and Spain. The company was founded in 1975 and is based in Ho Chi Minh City, Vietnam. Saigontourist Travel Service Co. operates as a subsidiary of Tong Cong ty Du lich Sai Gon.

2.      Vietnamtour.in

Vietnamtour.in is the leading local tour operator in Vietnam for Indians, established in 2018 with offices in Hanoi and Kolkata. They specialize in tailor-made holidays across Vietnam for the Indian market - from individuals and families to school groups and corporate clients. Trusted by B2B partners and direct travelers alike, it brings local expertise, cultural understanding, and seamless service to every journey. As part of Seniworld - a dynamic ecosystem of travel brands serving diverse markets worldwide, Vietnamtour.in shares a common commitment: crafting travel experiences that are personal, authentic, and deeply rooted in local culture.

3.      Ethnic Travel

As a privately owned Vietnamese company headquartered in Hanoi, Ethnic Travel specializes in offering a diverse array of educational and active small-group trips across the region. The offerings range from boating and kayaking adventures in Halong Bay, Lan Ha Bay, and Bai Tu Long Bay, to immersive experiences such as cycling and cooking in the Red River and Mekong River deltas, as well as hiking, trekking, and cultural visits to ethnic minority communities throughout Vietnam. Additionally, we explore stunning caves in Phong Nha and Ke Bang.

At Ethnic Travel, they tailor and adapt the trips to meet the specific needs and budgets of their guests, catering to travellers of all ages. Their itineraries are carefully crafted to ensure that each day is filled with rich experiences and activities, incorporating various modes of transport, scenic routes, and a relaxed pace.

Access sample report (including graphs, charts, and figures): https://univdatos.com/reports/vietnam-tourism-market?popup=report-enquiry

4.      Indochina Voyages

With a dynamic team of travel consultants, destination experts, and a deep love for the travel industry, Indochina Voyages aims to provide customers with first-class services, thoughtful advice, and a hand-picked itinerary tailored to tourist travel plan. Instead of making a promise, Indochina Voyages delivers more than what we committed to with the hope of bringing back a memorable trip while saving costs for you. We do that as we know you come as a client but leave as a friend, a true friend.  

5.      Discova

Discova is a leading destination management company with a solid presence across East, Southeast, and South Asia. It specializes in providing comprehensive travel solutions tailored for B2B partners, ensuring seamless experiences from start to finish. Its extensive regional expertise and deep local connections enable us to craft bespoke itineraries that cater to diverse client needs, from leisure travel to corporate events and educational tours.

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