Founded in the early 1980s by Shawn Stussy in Laguna Beach, California, Stüssy began as a small surfboard business before evolving into one of the most influential streetwear brands in the world. What started with Shawn scrawling his last name on handcrafted surfboards quickly expanded into apparel—T-shirts, hats, and hoodies that carried the same distinctive hand-drawn logo. That signature became a symbol not just of surf culture, but of a larger, emerging street movement.
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