In Africa, Nigeria has been observing a sharp rise in healthcare markets. As the population in Nigeria is growing and has reached over 200 million, the demand for quality medical facilities is also increasing. It has also been observed that people are keen to invest in pharmaceuticals, insurance, and diagnostics nowadays. Hence, the need for reliable healthcare market research in Nigeria is crucial these days. Numerous NGOs, healthcare companies, pharmaceutical brands, and medical device manufacturers rely on market research firms in Nigeria for actionable insights into patient needs, regulatory challenges, and emerging market opportunities.

To explore more, we have curated a list of top healthcare market research companies in Nigeria that deliver accurate, actionable, and data-driven insights:

1.IQVIA Nigeria:

Being a global giant in healthcare analytics and research, IQVIA has a strong presence in Nigeria. This company helps in collecting and analyzing medical and pharmaceutical data. The services offered by IQVIA in Nigeria include real-world evidence, pharmaceutical market analytics, healthcare provider surveys, market access & pricing research, and drug performance & post-marketing surveillance.

2.Spade Health:

Positioned as the top name in the list of healthcare market research companies in Nigeria, Spade Health has been delivering premium pharma & healthcare market research for many years with a strong focus on Nigeria and West Africa. Specializing in both qualitative and quantitative market research, this company provides a wide range of services, including HCP & KOL interviews, pharmaceutical & medical device research, patient journey mapping, epidemiology & disease-specific studies, and healthcare market feasibility analysis. Being one of the best healthcare market research companies in Nigeria, this company is known for its accurate, budget-friendly, and region-specific market research. The research provided by Spade Health is backed by an extensive network of nurses, doctors, hospitals, pharmacists, and clinics across Nigeria.

3.NOI Polls:

Primarily recognized for its opinion polling, NOI Polls also has a dedicated team for healthcare research. While associating with several private health organizations, NGOs, and government organizations, this company offers a wide range of services, including public health perception studies, patient experience & satisfaction surveys, healthcare awareness assessment, and program evaluation for NGOs & donor agencies. Because of its strong field presence and latest data collection methods, it supports advocacy, health policies, and social impact programs across Nigeria.

4.Kantar Nigeria:

Kantar Nigeria is another healthcare market research company that is recognized for its high-quality healthcare and pharmaceutical research. The key services offered by this company are medical branding & communication testing, usage & attitude studies, HCP behavioral insights, patient segmentation, and market & competitor analysis. Its global expertise and local knowledge make it a perfect partner for healthcare market research in Nigeria.

5.NielsenIQ Nigeria:

NielsenIQ is a known name in Nigeria’s fast-moving retail sector with its strong presence in consumer and OTC healthcare categories. It provides key services, including retail & pharmacy audits, OTC product performance analytics, shopper & pharmacy insights, competitive & category tracking, and consumer & distribution studies.

How Spade Health Helps

Spade Health is one of the most reputable healthcare market research company in Nigeria. It provides worldwide pharmaceutical brands, healthcare organizations, and medical device companies precise, data-driven insights. As one of Nigeria’s top healthcare market research companies, we can provide clients with high-quality fieldwork, patient insights, HCP studies, and stakeholder interviews that help them make smart strategic decisions.

We offer a full range of pharmaceutical and healthcare market research services, including market evaluations, competition analysis, studies of prescription patterns, research on how people see brands, and mapping out the patient journey. We make sure that the data we collect is real and credible by working with a large network of Nigerian healthcare professionals, including doctors, specialists, pharmacists, caretakers, and hospital administrators.

At Spade Health, we use global research standards and knowledge of local markets. This helps businesses find new possibilities, discover creative healthcare trends, and build their brand in Nigeria’s quickly changing medical and pharmaceutical markets. We can help you grow by giving you useful information.
For trustworthy healthcare market research services in Nigeria, work with Spade Health. Get accurate information, expert help with research, and creative strategies for marketing your business.

The above-mentioned healthcare market research companies in Nigeria have been delivering premium services and are known for their precise, actionable insights. These companies play a key role in shaping the future of the healthcare market in Nigeria. Whether you are new to the healthcare market or launching a new product to expand your existing business, it is important to get data-driven insights to make well-informed decisions.

Associate with the right healthcare market research company and achieve success in the Nigerian healthcare market!